Success Cases
In-depth case studies showing how we approach the unique challenges of restaurant and hospitality marketing, and the results that follow. Real clients, real data, real revenue.
The One Beauty had the talent and the location: a premium salon on one of the most competitive strips in the country. What they lacked was a visual identity that matched the level of the work happening inside. Their digital presence was generic, underdeveloped, and failing to convert the kind of high-intent Beverly Hills clientele they were built to serve.
The brief was clear: build a brand from the ground up that could stand in Beverly Hills and still feel warmly, authentically Brazilian. Not a compromise between the two, but a seamless expression of both.
We started with the logo: a refined circular gold mark on deep forest green, communicating luxury, trust, and precision without saying a word. The palette was deliberate: forest green carries health and nature (the Brazilian roots); gold carries prestige and precision (the Beverly Hills standard). Together, they made a brand that didn't need to explain itself.
From there, we designed a complete service menu that gave each offering (precision cuts, bespoke color, Brazilian blowouts, styling) the visual weight it deserves. Then came the content system: an editorial photography framework built around the salon's actual transformations, designed to build trust before a potential client ever steps through the door.
Soul Burguer launched with a clear concept: a music-first burger joint rooted in 70s soul culture. But no visual language to match it. The food was the product, but the brand was the experience. Without a world to step into, they were just another burger spot.
They needed a complete brand system: not just a logo and colors, but a visual universe that people could feel. Something that put Sam & Dave and Al Green on the walls and made you want to stay for another round.
We started with a moodboard drawn straight from the source material: Sam & Dave, Ike & Tina, Marvin Gaye, Al Green. That energy became the foundation for a color palette of deep purple, coral red, and electric lime, bold, alive, and completely distinct in the market.
From there, we built a full illustration universe from zero: jazz musicians, boombox figures, drink characters, and an iconic mascot, all custom-drawn in a hand-crafted style that made the brand instantly recognizable across packaging, menus, merch, and outdoor. Event posters, sticker systems, social content. Every touchpoint felt part of the same world.
Your Turn
Every success case started with a single conversation. Let's talk about what's possible for your restaurant or hospitality brand in the next 90 days.